EA became the subject of online scrutiny this week when it was discovered that the gaming giant deleted a reference to Colin Kaepernick on the soundtrack for Madden 19. The former 49ers quarterback was name-checked by rapper Big Sean on a verse of the YG song “Big Bank,” only to have the mention deleted. The track includes the line, “You boys all cap, I’m more Colin Kaepernick.”
The move was noted on Twitter this week and amplified by radio host (and Kaepernick’s girlfriend) Nessa Diab, along with Big Sean himself. The latter said the reference was deleted “like it was a curse word,” adding, “he’s not a curse, he’s a gift! Nobody from my team approved any of this.”
Kaepernick became a leading figure in the Black Lives Matter movement after sitting and later kneeling during the National Anthem as a form of protest against black deaths at the hands of police officers. A number of NFL players have since followed suit, leading Donald Trump[...]read more
Last weekend, Epic Games put forth its first true effort at official competitive Fortnite Battle Royale. It was a disaster.
The private hosts used for the tournament were about as laggy as could be, with pro players getting eliminated simply because they couldn’t move. This tournament was for a total prize of $250K. That’s big money, and big frustration for pro players who were essentially eliminated by the whims of the server gods. But on top of the lag, the whole thing was, well, boring. A cardinal sin in any sport.
The fact is that when you put 100 pro players in a lobby together and tell them that the last man standing wins, most of them will simply sit in a fort and stay safe as long as possible. This does not generate a whole lot of action.
And when there is action on the map, there was no way for a spectator to know about it. There are, after all, a hundred people to watch out for, and jumping from one engagement to another is not only difficult but lacks a certain narrative [...]read more
There have been some positive stories to share from the comments, to be clear — we’ve seen an instance of a couple getting married after finding each other in ESPN’s discussions. However, there’s little doubt that many of the comments were less than constructive, including rants that had precious little to do with, well, sports.
ESPN certainly isn’t the first big site to make this move. Popular Science closed its section down in 2013 after expressing concern that it could not only trigger flame wars, but skew people’s interpretation of the articles themselves. It’s hard to blame ESPN for following the trend, especially now that Facebook, Twitter and other social networks are more prominent than they were a few years ago. This could keep readers focused more on the articles themselves while still offering an avenue for those who really, really want [...]read more
Today at “Muscle Beach” in Venice, Calif., Netflix and Lyft joined forces for a promotional campaign in support of the streaming media site’s (really excellent) dramatization of the origin story for the women’s wrestling league — GLOW (or the Gorgeous Ladies of Wrestling).
Your intrepid reporter was taking a walk on the beach and stumbled upon the marketing stunt (which was kind of genius).
For those of y’all who don’t know, Muscle Beach is sort of a mecca for weight lifters and body builders — including, back in the ’80s, a young Ah-nold Schwarzenegger. A history that made it an ideal spot to celebrate Netflix’s (pretty terrific) ode to all things new wave-d, hair metal-ed, neon accented, high-waisted, cocaine addled and muscle-bound.
Members of the cast posed for pictures, and wrestlers engaged in training sessions and ’80s-themed exercise classes throughout the day.
The activation will be up for the next week and included a Reebok pop-up with limited-edition ’80s [...]read more